My Manila Tourism Expo 2026 will showcase Manila’s cultural heritage, gastronomy and local experiences as the city introduces its new tourism campaign.
The City Government of Manila, in partnership with the Department of Tourism, Culture and Arts of Manila (DTCAM), will organise the My Manila Tourism Expo 2026 from 25 to 27 September 2026 at Foro de Intramuros, the historic walled district of the Philippine capital.
The three-day event will serve as the official platform to introduce the city’s new tourism campaign, “MANILA, MY MANILA”, which aims to highlight the different experiences available to visitors, including heritage, culture, gastronomy, entertainment, and local communities.
New campaign highlights diverse visitor experiences
The “MANILA, MY MANILA” campaign presents the capital as a destination where travellers can create personalised experiences based on their interests. It focuses on Manila’s historical landmarks, museums, culinary scene, nightlife and local markets.
Through the campaign, the city aims to raise awareness of Manila’s tourism offerings and promote its blend of cultural heritage and contemporary urban experiences.
Tourism exhibition to combine culture, gastronomy and travel business
The My Manila Tourism Expo 2026 will feature a range of interactive areas designed to showcase the city’s tourism assets. These will include the Discover Manila Zone, cultural heritage exhibitions and a Food & Gastronomy Pavilion focusing on local culinary traditions.
The programme will also include cultural performances, music presentations, and interactive workshops throughout the three-day event, giving visitors opportunities to engage with Manila’s creative and cultural identity.
In addition, the travel marketplace will bring together hotels, travel agencies and local tourism businesses. The platform will give industry participants opportunities to present accommodation options, travel experiences, and city tours.
Foro de Intramuros selected as venue for tourism showcase
The choice of Foro de Intramuros places the event within one of Manila’s most significant heritage areas. The historic district, known for its Spanish colonial architecture and cultural landmarks, will host the presentation of the city’s tourism strategy.
The event forms part of Manila’s efforts to strengthen its destination positioning by connecting heritage preservation, cultural experiences and tourism development.
Event details
Event: My Manila Tourism Expo 2026
Dates: 25–27 September 2026
Venue: Foro de Intramuros, Manila, Philippines
Organisers: City Government of Manila and Department of Tourism, Culture and Arts of Manila (DTCAM)