The home province of Ha Long Bay aims to increase cruise arrivals this year
Northern Vietnam’s Quang Ninh province is poised to boost its cruise tourism sector after its excellent performance in 2024.
The province which is home to UNESCO-recognised natural heritage Ha Long Bay welcomed 19 million tourists, including 3.8 million foreigners, in the past year, with cruise travelers making a significant contribution.
Making the most of its proximity to China, Japan, and South Korea, Quang Ninh has been tirelessly promoting its integrated infrastructure, breathtaking landscapes, and rich cultural heritage to attract cruise liners.
Last year, approximately 60 international cruise ships brought over 100,000 visitors to Ha Long, with renowned brands like Viking Orion and Royal Caribbean making stops.
The province hopes to welcome 20 million tourists in 2025, including 4.5 million international visitors.
Game-changing initiatives
Among the initiatives implemented by Quang Ninh authorities are enhanced cruise itineraries, such as routes from China’s Guangzhou, Hong Kong, and Beihai to Ha Long.
For instance, the Blue Dream Melody cruise ship brought 400 Chinese tourists to Ha Long in late 2024, signaling a growing demand.
Moving forward, the province’s tourism sector will continue to upgrade infrastructure, develop high-end tourism products, and ensure top-quality services.
Emphasis will also be placed on training staff, improving safety standards, and collaborating with travel agencies to create customized experiences for cruise passengers.
Ha Long City also plans to integrate cultural themes, such as the City of Flowers and City of Festivals, to further enhance its appeal.
Additionally, the province intends to form partnerships with reputable tour operators and host media and travel agencies to showcase its offerings.
With these robust strategies, Quang Ninh is positioning itself as a leading cruise destination in Vietnam and the region.