Participating restaurants include some of Malaysia’s finest
The Japan Food Product Overseas Promotion Centre (JFOODO) launched the inaugural edition of its renowned Seafood Loves Sake campaign in Malaysia.
The event brings together ten of the nation’s most celebrated culinary destinations, from reputable culinary havens to beloved neighbourhood coffee shops, to captivate the senses with 20 exquisite pairings, masterfully crafted to elevate the remarkable affinity between the sea’s bounty and the celestial essence of Japanese sake.
The event kicks off on 1st October and runs until 21st October.
JFOODO senior director Tetsuya Ito said of the event: “This inaugural campaign is a testament to our unwavering dedication to cultivating a profound reverence for the extraordinary versatility of Japan’s artisanal sake, demonstrating its remarkable synergy with diverse culinary creations.”
A diverse range of choices for a truly unique event
Unlike previous campaigns held in Singapore and Hong Kong, Seafood Loves Sake’s Malaysia debut invites discerning food enthusiasts to embark on a transformative palatal adventure.
The participating establishments include three renowned restaurants from Johor Bahru and seven acclaimed venues from Kuala Lumpur. The choices encompass a diverse range of cuisines, including French, Italian, Asian fusion, and Chinese, each poised to showcase the extraordinary versatility of Japanese sake alongside the global finest seafood specialties.
Amongst the ten hotspots are the high-end Japanese restaurant Kampai KLCC, the Australian restaurant-to-retail brand CALIA PAVILION, and the pioneering Hanabi Robata Izakaya.
Each epicurean venue has meticulously curated unique sake-infused creations prepared to transport diners on a sensory odyssey.