The Tourism Authority of Thailand (TAT) on Saturday (June 6) said in a press briefing that it is looking into converting half of the 12 million Thais who had been expected to travel overseas this year into domestic tourists.
“Thai travelers who were supposedly travelling overseas this year, may turn their eyes on local tourism if they can buy exclusive luxury packages at a special price,” said TAT governor Yuthasak Supasorn.
The governor said many Thai travellers had delayed their overseas trips due to the Covid-19 pandemic and the ban on international flights worldwide.
He said he will take the opportunity now to discuss promotional packages with leading hotel operators, airlines and online travel agents next week.
“Before COVID-19, the number of outbound travelers this year was forecast at 12 to 13 million.
However from the first quarter statistics, many people who booked overseas trips had to cancel due to the pandemic, ” the governor said.
The TAT governor said this coming campaign will target travelers with purchasing power and a strong urge to travel.
If 6 million from the outbound market is converted to domestic travelers, the number of domestic trips should double as some might travel more than once, he said.
Meanwhile, Tourism and Sports Minister Phiphat Ratchakitprakarn said Thailand will in a very near future open its door to international business travelers who boost the Mice (meetings, incentives, conferences, exhibitions) industry.
“Also tourists in health and wellness segment will be the first groups to visit Thailand,” said the minister. – Reuters