The government took the initiative to devise a ‘ Tourism Master Plan ‘ for Bangladesh to be adequately marketed for local and foreign visitors in the next two years, State Minister for Civil Aviation and Tourism Mahbub Ali said.
“For various reasons, our tourism items have yet to be branded. Now it’s time to properly mark those for our untapped tourism industry to grow further, “he added.
The state minister said this while addressing the 12th anniversary of (DU) Dhaka University’s Department of Tourism and Hospitality Management function as the chief guest.
The tourism master plan design is pending the cabinet’s final node while the government spent more than Taka 28 crore to engage a foreign consultancy firm to devise the plan in the country’s tourism history for the first time.
Ali hoped that the construction of the third terminal of Hazrat Shahjalal International Airport (HSIA), Metrorail and underground train would also provide foreign tourists with international standard services along with local residents.
“It will inspire tourists to visit Bangladesh by introducing these mega projects,” he said.
The Minister of State said the government will help transform a village adjacent to Bisnakandi in Sylhet, a recent phenomenon for visitors, into a community-based tourism (CBT) where foreign tourists can stay with the villagers to enjoy Bangladesh’s virgin rural beauty.
Ali said, after the Great War of Liberation Bangladesh had become well-known as Bangabandhu’s Bangladesh to the whole world, but the country later failed to brand itself as such.
Chaired by Professor Dr Badaruzzaman Bhuiyan, Chairman of the Department of Tourism and Hospitality Management; DU Business Studies Faculty Dean Professor Dr Shibli Rubayat-ul Islam; Bangladesh Tourism Board (BTB) CEO Dr Bhuban Chandra Biswas and Tour Operator Association of Bangladesh (TOAB) Director Taufique Rahman also attended the conference.